5 Good Reasons to Write a Blog

Blogging and online article writing has been around since the late 1990’s in the form of diaries, personal journals and bulletin boards. Since then it has grown in stature and has become one of the most important ways for you and your company to gain healthy online exposure and engage with potential customers.

Making sure that you play an active part in writing good quality content and useful information should now act as an essential pillar of any marketing strategy, so here are our top 5 reasons to write a blog:

1) Good for SEO
Writing, posting and sharing good quality content is an excellent way to help your website’s SEO (Search Engine Optimisation). Producing exciting material that is both relevant and engaging can be a powerful tool and search engines will reward you for it. Utilising your well-crafted content by inserting strategically placed ‘anchor text’ to link through to parts of your website or specific products can really help with you search engine rankings.

2) Gain More customers
You can use blog articles to reach out to new target audiences through avenues you had never thought possible as well as continually enthral existing customers with valuable information. Both of these benefits will ultimately draw in new or return customers and in turn generate more business. If it doesn’t achieve this immediately, don’t worry, as you will be ultimately leaving an ever increasingly large web of information that will improve your chances of realising this in the future.

3) Gives your company a voice
Even if you are not looking to gain hard sales as a result of sharing the blog articles you write, it will give you and your company a voice online. It is well worth airing your opinions and sharing useful information in the form of blog articles as users really do appreciate being provided with tips, tricks, advice, opinions, ideas and expertise. By producing regular and relevant content you it will also give you great brand exposure and kudos amongst many others that simple remain quiet.

4) Promotes Engagement
One of the most powerful elements of any Social Media channel is the ability to generate and promote engagement with total strangers. The ability to achieve this is far easier once you have built a bond through the use of quality blog articles. Great content can act as the catalyst to engagement.

5) Anyone Can do it
The beauty of article writing is that anyone can do it, yes, that’s right, anyone. You don’t need to be a professional content writer or an editor of a large magazine firm, you can simply start typing now! As long as you can type and have access to a keyboard you can start writing. Some of the best articles have been written from people that have had no past experience in content writing, but were just passionate about their subject matter. So what are you waiting for, get writing!

We at My Hosting Bubble are keen blog writers and we have seen huge benefits in continuing to release good quality, engaging articles in a subject that we are passionate in.

If you would like to know more about Social Media Marketing then please visit our site: www.myhostingbubble.com or get in touch with us.

6 Great Software Programs you’ll never see again

There has been some great software developed since the early 1990’s, many of which has paved the way for the amazing apps we see and use today. Unfortunately due to the increasingly aggressive timescales and development lifecycles of the digital marketplace many industry leaders have dropped by the wayside to make way for the dominant software players we see today.

Here are just 6 great software programs we’ll never see again, but really did carve out new and exciting niches in ways people hadn’t thought possible.

1. Netscape Navigator
Netscape Navigator dominated the web browser space throughout the mid-late 1990’s. Netscape Navigator 1.0 was launched on 15th December 1994 and the browser was the choice for millions before it lost its way during the late 1990’s, primarily due to the fact that Internet Explorer was starting to replace Netscape as people’s browser of choice.

2. Napster
Napster was an independent peer-to-peer file sharing service that focused on users being able to share music files (predominantly MP3s). It was launched in 1999 and went on to become a huge success before running into legal difficulties and ceasing to operate in the early-mid 2000’s.

3. Microsoft FrontPage
Microsoft FrontPage was one of the most successful website design and management tools of the late 1990’s. In 2006 Microsoft announced that it would be replacing FrontPage by Microsoft Expression Web and SharePoint Designer.

4. WinAmp
WinAmp was one of the most successful ‘re-skinable’ media players of the late 1990’s. The first version of Winamp was released in 1997 and quickly gained notoriety after accruing over 3 million downloads. By 2000 Winamp had over 25 million registered users.

5. Microsoft Chat
Microsoft Chat was an early graphical Internet Relay Chat (IRC) client originally released in conjunction with Internet Explorer 3.0 in 1996. Microsoft Chat set itself apart from other chat clients due to the fact that users could represent themselves as comic avatars. Microsoft Comic Chat was eventually removed from the office suite of products in line with the launch of IE 6 in 2001.

6. Lotus Symphony
Lotus Symphony was the first serious suite of office products. The package included word processing, spreadsheets, databases, charts, and a communications feature. Lotus managed to establish themselves as a great office software package from 1984 until around 1992 upon which time Microsoft had started to dominate the software space.

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